AI Insights · Timothy · October 2025
Top 5 Beauty Retail Apps in the Middle East: Q3 2025 Performance
Explore the Q3 2025 performance of the top 5 beauty retail apps in the Middle East, highlighting trends in downloads, revenue, and active users.
The third quarter of 2025 showcased intriguing trends for the top beauty retail applications in the Middle East. Here's a detailed look at the performance of these apps, based on data from Sensor Tower.
Deraah | درعــه saw a remarkable increase in weekly downloads, starting from 4.8K in mid-July and surging to an impressive 189.9K by mid-September. This substantial growth was accompanied by a peak of 115.8K downloads in the following week.
Nice one | نايس ون maintained a strong presence with weekly downloads fluctuating between 20.1K and 54.4K, peaking in mid-September. The app also sustained a high number of weekly active users, starting at 724.6K and reaching over 1M by late September.
دار الاميرات Dar Alamirat experienced steady weekly downloads, ranging from 13.9K to 28.5K. The app's performance was consistent throughout the quarter, with a slight dip in late September.
Sephora KSA: Beauty, Makeup demonstrated a steady climb in downloads, starting at 16.1K and reaching 34.9K by the end of September. Weekly active users also showed a gradual increase, peaking at 244.5K.
Finally, Golden Scent قولدن سنت recorded a varied download pattern, with a notable spike to 33K in late September. The app's weekly active users grew from 103.9K to 153.4K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.